Stay relevant. Be future-proof. Drive culture.

ZEITGUIDE is a research and media company for industry leaders and their entire organizations who need to stay up to speed on the constant forces changing business and culture.

Tapping a wide variety of primary sources and subject-matter experts we connect the cultural dots and design custom content and programs to keep our clients competitive, inspired and future-proof.

You think disruption. We see transformation. You think information overload. We see context and opportunity. Our clients are the futurists. We are the engine that gets you there.

Our areas of focus are technology, globalization, customer insights and workplace shifts and how the changes in these arenas are impacting every industry.




From Hollywood to The Big Apple, Zeitguide founder Brad Grossman has a built a reputation keeping clients smart and teaching them how to educate and innovate within their companies.


Zeitguide Founder Brad Grossman

When Fortune 500 CEOs, public figures, and well-established creative leaders need to understand the leading edge issues that will drive and change their industries, they turn to Zeitguide founder and CEO, Brad Grossman. Once called the “Human CliffNotes” by GE’s Senior Vice President Beth Comstock, Grossman draws from a community of hundreds of experts, across every imaginable field, to distill vast quantities of information in a few crucial takeaways. Grossman’s process is the precise antidote for executives and leaders overwhelmed by content and lacking the time to digest it. Grossman doesn’t simply collect data; he tells you what it means for you, your company and your industry. As Oscar-winning film and television producer Brian Grazer says, “Brad Grossman knows the heartbeat of what matters.”

In addition, to running Zeitguide’s insights and consulting team, Grossman publishes two weekly newsletters, #ripouts and The Zeitguide Deep Dive, and the annual Zeitguide Cultural Almanac. Grossman also serves as a Wall Street Journal Leadership Expert.

Back to the top